Digital Camera Review » Olympus

Olympus E-520 Digital SLR Camera

admin — Wed, 14 May 2008 09:11:55 +0000

Olympus has launched the E-520, an update of its E-510 digital SLR camera released in June last year. The key new features in the Olympus E-520 include in-body image stabilizer with a compensation effect of up to 4 EV steps allowing image stabilization shooting across a wide range from super-wide-angle to super telephoto at up to 33x, enhanced "Live View" shooting with new "High-Speed Imager AF", "Face & Back Control" for clearer reproduction of both faces and backgrounds, as well as a new 10-megapixel Live MOS Sensor and TruePic III image processing engine.

Other features of the Olympus E-520 include: Dust Reduction System, 3.5 frames-per-second sequential shooting, Built-in flash with wireless flash control, Continuous AF mode with improved focus tracking, 11-point multi-area auto focusing, "Perfect Shot Preview" function to compare the results of various effects before actual shooting, ISO Sensitivity up to 1600, and a new 2.7-inch HyperCrystal II LCD monitor with improved visibility in Live View shooting and picture playback.

Olympus E-520 Features:

10-megapixel Live MOS Sensor
TruePic III image processing engine
In-body image stabilizer
11-point multi-area auto focusing
9-point Multi-Pattern Metering available as well as centre-weighted average metering and spot metering
ISO Sensitivity up to 1600
Dust Reduction System
3.5 frames-per-sec. sequential shooting
Built-in flash with wireless flash control
2.7-inch HyperCrystal II LCD monitor with improved visibility in Live View shooting and picture playback
5 scene programme modes and 20 scene select mode available
"Perfect Shot Preview" function to compare the results of various effects before actual shooting
Continuous AF mode with improved focus tracking
Super Control Panel with excellent visibility and operability

Olympus E-520 Reviews

CameraLabs has reviewed the Olympus E-520 and they write -
“So while it’s disappointing Olympus hasn’t made any major changes, like boosting the resolution, improving the AF system, enlarging the viewfinder, or fitting a flip-out screen, it’s testament to the earlier E-510’s specs that by making a few small enhancements, the E-520 remains a serious contender. Indeed while the competition now offers some key features you should carefully weigh-up, we can still confidently award the E-520 the Highly Recommended rating of its predecessor. If you’re shopping for a new DSLR at this price-point, it should be on your shortlist.”

Rating:

DigitalCameraReview has reviewed the Olympus E-520 and they write -
“Out of all of this, the obvious concern about the E-520’s versatility may be that it tries to do too much without ever landing cleanly in a niche or target market. That said, although I never fully connected with its odd yet somehow highly functional mixture of beginner swag and advanced-am swagger, the Olympus E-520 delivers crisp, colorful shots that are hard to argue with. And for aspiring photographers shopping in the sub-$1000 segment of the market, that may be a convincing enough bottom line in itself.”

Rating:

Biofos has reviewed the Olympus E-520 and they write -
“It’s a little too early to conclude anything yet other than the E-520 appears to have the potential of being a world beating camera in its class. There’s a few things I want to check out further such as noise at raised ISO and the effect of noise reduction and Shadow Adjustment Technology. But if it performs anything like the E-3 it will be fine.

The cameras general performance causes me no distress at all. It is fast and responsive and has a super selection of dial, button and menu access to satisfy every level of users. I’m pleased to see mirror lock-up (I think all DSLR’s should have this facility as mirrors ’slap’ causing body vibrations); its absence was a huge disappointment with the E-400.

I have enjoyed my week with the camera so far and am looking forward to fine tuning this review with some in-depth study of more images. But, suffice to say so far I have no real issues to report, this is a great machine.”

Rating:

TrustedReviews has reviewed the Olympus E-520 and they write -
“This isn’t a major upgrade by any means and wouldn’t warrant a switch from the E-510, but if you’re looking for a feature packed midrange DSLR, the E-520 is worth considering. The improvements, particularly the new image stabilization mode and autofocus accuracy of Live Modes show that these important technologies are still being perfected, and the latest versions on the E-520 are pretty much as good as they get at the moment.

Olympus still has problems with noise though, and this is letting down the full potential of the four-thirds system. As the push towards higher resolution continues, and competitors offer 15MP at similar price points, Olympus is going to encounter further difficulties as the photosites get smaller potentially leading to more noise. This can be seen with all of its 10MP models, and the E-520 is no exception.”

Rating:

ePhotozine has reviewed the Olympus E-520 and they write -
“First impressions are important, as that’s where most of us make a decision in the camera shop. As soon as I picked up the camera I was on the wrong footing. Had someone forgot to add the meat to the flesh? The light weight sent out the wrong signal. Then I tried Live View and was instantly disappointed by the slow focusing speed. Yes it’s one of the few that has AF in Live View but I couldn’t help wanting something that didn’t hunt around while using it. And to top it all I got confused with the menu system.

It took me a while to become familiar with the Olympus E3 and as I had’t handled that for a while I’d forgotten the different system. So It’s not going well. But then as I start to take photos, switch off Live View and get back to using the real camera I begin to see that there’s a very impressive set of features housed in a mid-priced camera. “

Olympus E-520 News Release

Everything Comes Into Focus With Olympus E-520 Digital SLR: Advanced In-Body Image Stabilization And Autofocus Live View Deliver Sharp Images

In-Body Image Stabilization Steadies Any Lens; Take-Anywhere Portable Design Means You’ll Capture It All

CENTER VALLEY, Pa., May 13, 2008 – The new Olympus E-520 digital single lens reflex (DSLR) camera delivers brilliant images thanks to advanced technologies that help take the blur out. Industry leading Image Stabilization built into the portable camera body compensates for movement so that images are sharp and blur-free with any lens and even at slow shutter speeds. Autofocus Live View brings subjects into sharp focus on the camera’s HyperCrystal™ II LCD. Together, these technologies produce amazing results, along with the following features that further expand the DSLR experience:

In-Body Image Stabilization with Supersonic Wave Drive™ technology provides blur-free images when using any of the more than 30 digital-specific lenses;
Face Detection Technology targets and locks on faces to ensure they are in focus and blur-free for amazing portraits;
Shadow Adjustment Technology opens up detail in the shadows that other cameras would render too dark or underexposed while maintaining detail in the highlights; and
Perfect Shot Preview enables photographers to view and select White Balance and Exposure Compensation effects right on the LCD, and see how the image will look before they even capture it.

"Beyond a successor, the Olympus E-520 features an array of new technologies that help photo hobbyists and serious digital photographers take remarkable images,” said John Knaur, senior marketing manager – DSLR, Olympus Imaging America Inc. “Its image stabilization system now lets photographers pan while holding the portable camera vertically – perfect for capturing everything from a sprinter breaking from the pack to the bride and groom walking down the aisle."

Enhanced In-Body Image Stabilization
For the first time, in-body Mechanical Image Stabilization has three modes for increased versatility. IS-1 mode for general shooting adjusts the sensor on both the X and Y axes to compensate for movement by the photographer so images stay sharp even at slow shutter speeds. To capture the motion of athletes and animals, and other moving subjects, the E-520 offers two specialized modes. IS-2 mode is ideal for capturing a racecar flying down the track, preserving the sense of motion while panning with the moving subject and holding the camera horizontally to dramatically portray the car’s high speed. For sharp images of moving subjects like a basketball player charging up the court, the IS-3 mode allows a photographer to hold the camera vertically while panning. The artistic effects of panning enhance the shot and render the player in sharp detail with blurred background.

The Live View Experience
The portable E-520’s advanced autofocus Live View enables photographers to compose their images and bring them into sharp focus on the HyperCrystal II LCD – just like a point-and-shoot camera. By simply pressing the shutter button halfway, subjects come into focus on the LCD, so when the perfect moment occurs it is easy to compose, focus and capture sharp images while viewing on the LCD. Live View makes it possible to shoot upward from a low angle for dramatic composition, in close for detailed macro photos of an exotic insect, or over a crowd of people at a tennis tournament.

New and Improved HyperCrystal II LCD
The E-520’s viewable HyperCrystal II LCD is the key to its Live View capabilities. While some LCD screens force photographers to squint to preview images in bright sunlight or a dimly lit room, the E-520 features a large, bright 2.7-inch LCD display that incorporates new technology. It also offers twice the contrast for better viewing in extreme light conditions, a larger color gamut that displays a greater range of color detail, and a 176-degree viewing angle.

Always Find a Face in the Crowd
The E-520’s Face Detection reduces the chance of blurred subjects in photography by distinguishing between people’s faces and the background. It tracks up to eight faces within the image area even if people are moving and automatically focuses and optimizes exposure for sharp, brilliant portrait pictures.

In Sunshine or the Shadows, Never Miss a Detail
Shooting scenes with shadows can be tricky because of the extreme contrast between dark and bright areas. The E-520 addresses this challenge with Shadow Adjustment Technology that compensates for extreme contrast and maintains visible detail in both the shadow and highlight areas of the scene. Now users can preview and capture images showing the shadow detail they saw. This feature is also available in the Edit menu after the shot has been taken.

Preview a Multitude of Possibilities
Perfect Shot Preview enables users to preview and select from a variety of thumbnail previews of the photographic effects of white balance and exposure compensation adjustments live on the LCD before taking the photograph. It is an ideal way for novice users to learn about the effects of different photography techniques, visually, without having to scroll through menu options. With 20 preset scene-select modes for every imaginable shooting scenario from underwater photography to fireworks, and program, automatic modes and full manual controls, the E-520 offers a world of possibilities to photographers.

Experience Life under the Sea
Olympus will offer the PT-E05 optional underwater housing for the E-520 to allow photographers to document the richness of life in the depths. Capable of reaching depths of 130 feet underwater, the housing will ensure that divers will not miss an image during their journeys to the abyss. Special underwater scene modes on the E-520 will assure that the camera is set up correctly for underwater use.

Wireless Flash Capability
Sometimes wireless flashes can help photographers cast the best light on their subjects and capture great images. For this reason, the E-520 is compatible with the Olympus FL-50R and FL-36R wireless electronic flashes that are designed exclusively for digital photography. When these flashes are used in combination with the E-520, wireless multi-flash photography is possible. The E-520 can control up to three wireless flash groups independently, with multiple flash units in each group.

TruePic III for Image Clarity & Speed
The 10.1 megapixel E-520’s TruePic III Image Processor produces crystal-clear photos using all of the pixel information for each image to provide the best digital images possible for every photo with accurate color, true-to-life flesh tones, brilliant blue skies and precise tonal representation in between. TruePic III also lowers image noise by one step to reduce graininess in images shot at higher ISO settings, enabling great results in low-light situations.

Dust Reduction System for Spot-Free Images
Life moves too fast to spend time worrying about dust ruining the perfect image. Olympus’ proven Dust Reduction System produces spot-free photos with the exclusive Supersonic Wave Filter™. The patented ultrasonic technology vibrates to remove dust and other particles from the front of the image sensor and captures it on a special adhesive membrane every time the camera is turned on. These spot-free photos liberate users from hours spent retouching photographs at the computer or sending their cameras back to the manufacturer to remove dust trapped inside.

Easy to Handle, Easy to Operate
The E-520 is extremely portable, measuring 5.35 inches (width) by 3.6 inches (height) and 2.68 inches (depth), excluding protrusions, and weighing 16.75 ounces (body only). The new camera has a classic penta-mirror design that is light and compact enough to shoot with all day. It features a comfortable ergonomic grip to ensure that the camera fits snugly in the hand. Beyond its portable size, the E-520 has an expanded menu for greater control and buttons on the body for quick and easy direct access to the most common settings. Accepting both CompactFlash Type I & II, Microdrives and xD-Picture Cards, the camera provides a choice of data-storage options for enhanced flexibility, and it is possible to transfer image files from one card to the other right inside the camera.

100% Digital-Specific Lens for Sharpness and Rich Colors
The E-520 outfit includes a compact, Zuiko Digital 28-84mm equivalent (ED 14–42 mm Four Thirds) f3.5–f5.6 lens that perfectly matches the imager so light strikes the sensor directly to ensure rich, accurate colors and edge-to-edge sharpness. Its 3x ED Glass zoom lens covers the range most frequently used in photography and weighs just 7.5 ounces, offering users an extremely dynamic, portable, everyday-use zoom. Close-ups as near as 9.84 inches (0.25 m) are possible throughout the zoom range. This lens is part of Olympus’ expanding line of 100 percent digital lenses – designed specifically for digital photography. Unlike other camera companies, Olympus does not rely on old film lenses, which often result in images with soft edges or other imperfections.

Availability
The Olympus E-520 Digital SLR will be available in July 2008. It includes: E-520 Body, USB Cable, Video Cable, Li-Ion Battery Pack (BLM-1), Li-Ion Battery Charger (BCM-2), Shoulder Strap, OLYMPUS Master Software CD-ROM, Manuals and Warranty Card.

U.S. Pricing/Product Configurations
E-520 body Estimated Street Price: $599.99
E-520 with ED 14–42mm f3.5/5.6 Zuiko Digital Zoom Lens Estimated Street Price: $699.99

Olympus E-3

admin — Wed, 12 Mar 2008 06:13:21 +0000

The Olympus E-3 (announced 16 October 2007) is the top of the line DLSR from Olympus.

The E-3 features a 10.1 megapixel Live MOS image sensor (with live preview), five frames per second shooting, 2.5 inch LCD (able to be tilted and swiveled) and 11 point auto focus sensor.

It has a shutter speed range of up to 1/8000 second and takes both Type II CompactFlash and xD-Picture cards. It also features a 100% accurate high eyepoint optical viewfinder, dust reduction system and rugged magnesium alloy construction.

Get a price at Amazon for the Olympus Evolt E-3 10.1MP Digital SLR Camera with Mechanical Image Stabilization

Olympus E-3 Press Release

OLYMPUS BREAKS THE AF SPEED BARRIER WITH THE WORLD’S FASTEST AUTOFOCUS TECHNOLOGY IN NEW DIGITAL SLR CAMERA AND LENS

E-3 Digital SLR Combined with Zuiko Digital Specific SWD 12-60mm (24-120mm Equivalent) Lens Delivers Fastest AutoFocus Technology to Photographers.

Olympus today announces the new Olympus E-3, which is the flagship of its Digital SLR line and provides the high-precision performance demanded by professional and enthusiastic photographers. It combines speed and weatherproof durability for capturing exceptional images in any situation. Olympus pioneered Full Time Live View and Dust Reduction technologies for digital SLR cameras, leading where others have followed. Now, the new E-3 enhances those technical innovations and raises the performance bar with the fastest autofocus in the world. Body-Integrated Mechanical Image Stabilization to stabilize every lens, a 10-megapixel Live MOS image sensor to capture beautiful images, and a magnesium alloy body for dust-proof and splash-proof durability join the impressive innovations developed for the E-3, including:

Speed: When coupled with three new ZUIKO DIGITAL Supersonic Wave Drive™ Lenses (SWD) announced today, like the ED 12-60mm f2.8-4.0 (24-120mm equivalent), the E-3 offers unmatched AF speeds, and the fastest AF speed in the world with that lens.1 It employs a newly-developed high speed 11-point biaxial cross type AF system, 5 frames-per-second continuous shooting, and 1/8000 second top shutter speed for the quickness required in any shooting situation.

Superior Image Quality: In-Body Mechanical Image Stabilization with Supersonic Wave Drive technology ensures blur-free images for all lenses attached to the E-3, so now even low-light telephoto shots are clear and sharp when holding the camera in shaky hands. Its 10-megapixel Live MOS Image Sensor delivers high-resolution images for large format print sizes, and TruePic III™ digital processing engine ensures high-speed image processing, accurate color and improved detail with low noise. The camera’s interior components combined with digital-specific lenses offer the edge-to-edge crystal clarity that only 100 percent digital optics can provide.

Swivel Live View LCD: A dual-axis swivel 2.5-inch Live View LCD covers all the viewing angles from low to high and side to side, to assure accurate composition. Real-time image monitoring of white balance and exposure enables greater creative control of settings to secure the best possible photograph.

Reliability: The E-3’s large optical viewfinder provides a 100 percent accurate view and its 1.15x magnification makes it one of the largest and most accurate viewfinders for reliable composition. The proven effective built-in Dust Reduction System with the Supersonic Wave Filter eliminates spots from photos. A durable shutter mechanism with the lifespan of 150,000 exposures meets the demands of serious photographers. Also, the E-3’s sealed magnesium alloy chassis is completely splash-proof and dust-proof for use with pro lenses on expeditions to the most extreme environments on the planet.

“Olympus was the first to bring body-integrated Dust Reduction, 100 percent digital-specific lenses and ‘Full Time Live View’ to the digital SLR market,” said John Knaur, senior marketing manager, Digital SLR, Olympus Imaging America Inc. “Olympus continues to innovate by producing cameras of the highest quality with breakthrough technology. The new E-3 will satisfy the pro-level needs of our customers with incredible AF speed, superior image quality due, in part, to In-body Mechanical Image Stabilization that stabilizes all lenses attached to the camera, and a durable body to capture it all.”

World’s Fastest Autofocus
When it comes to measuring camera speed, autofocus is a key factor. If a camera’s AF system does not meet photographers’ demands and lock focus accurately and quickly, they will miss shots regardless of the camera’s shot-to-shot speed or start-up time. The E-3’s new AF system is the world’s fastest in combination with the ZUIKO DIGITAL SWD ED 12-60mm f2.8-4.0 lens, to ensure fast focus for clear, sharp photos. Additionally, every lens attached to the E-3 benefits from faster AF, not just the SWD lenses, so the E-3 can lock focus on a fast-moving subject and capture that once-in-a-lifetime shot. The secret to the camera’s high-speed focusing is a unique Twin cross type (fully biaxial) 11 point AF sensor, based on proprietary Olympus micro-sensing technologies, that achieves equally effective performance on both the vertical and horizontal axis. With most biaxial sensors, performance on the vertical and horizontal axes is not equal, and there is often a perceived difference in response time when using different lenses. However, unlike systems that respond at nominally lower f-stop values simply by boosting sensitivity, the E-3’s AF sensor features a totally redesigned hounds tooth-pattern phase detection sensor layout that uses micro-lamination technologies to achieve superior real-world performance.

AF accuracy is further ensured by precise alignment of the optical axis from the lens to the AF phase detection sensors, and accurate mounting of the sensors within the AF unit. The AF unit used in the E-3 is made of high-tensile engineering plastic, which is further protected by the camera’s high-rigidity magnesium body. In addition, data from a dedicated temperature sensor is used to compensate for changes in operating temperature.
The 11 AF target points on the E-3 can be selected to work individually or dynamically in combination with adjacent target points. Once a photographer knows the general direction of a moving subject – a Formula One racecar zooming around a track for example – the AF area can be selected based on the anticipated motion to maintain accuracy.

The newly developed Olympus Supersonic Wave Drive (SWD) lenses on the E-3 enable auto focusing at ultra-high speed with precise and quiet operation. Quietness is essential when shooting in a situation where silence is truly golden, such as photographing exotic birds up close in the wild or musicians at a classical music quartet. But this technology truly shines in combination with three new Olympus ZUIKO DIGITAL SWD lenses that employ Supersonic Wave Drive motor technology inside: the ED 12-60mm f2.8-4.0 SWD (24-120mm equivalent); ED 50-200mm f2.8-3.5 SWD (100-400mm equivalent), and the ED 14-35mm f2.0 SWD (28-70mm equivalent). The new ED 50-200mm f2.8-3.5 SWD lens focuses twice as fast as the previous ZUIKO DIGITAL lens with that focal length, and the new ED 14-35mm f2.0 joins the existing 35-100mm f2.0 (70-200mm equivalant) as the brightest lenses in their class. Mechanical focusing is also available for easy and accurate manual focusing by hand.

The E-3 can capture images at the highest image-quality setting at a rate of 5 frames per second. With shutter speeds of up 1/8000 second, it is possible to freeze action when photographing a cheetah in fast pursuit across the plain, or a fastball before it connects with the bat.

Superior Image Quality: Steady As It Goes
To prevent image blur caused by camera shake, which can occur in dim lighting or with longer telephoto lenses, the E-3 employs In-body Mechanical Image Stabilization, which compensates for camera movement up to 5 steps EV and delivers blur-free images taken with any of the ZUIKO DIGITAL lenses available for the camera. Moreover, built-in SWD Image Stabilization offers the advantage of image stabilization for every lens attached to the camera body, so there is no need to purchase image stabilized lenses at a premium price.

At the heart of the built-in image stabilizer unit are the Olympus-exclusive Supersonic Wave Drive motors with excellent responsiveness and control. The motors use information about camera shake gathered by a gyro sensor that detects and analyzes hand vibrations, and move the image sensor with a piezoelectric element.

The E-3’s high-performance Live MOS image sensor delivers excellent dynamic range, accurate color fidelity, and a new state-of-the-art amplifier circuit to eradicate noise and capture fine image details in both highlight and shadow areas.

The camera’s Live MOS image sensor is complemented by Olympus’ TruePic III Image Processor that produces crystal clear photos using all the pixel information for each image to provide the best digital images possible with accurate natural color, true-to-life flesh tones, brilliant blue skies and precise tonal expression in between. TruePic III also lowers image noise in images shot at higher ISO settings, enabling great results in low-light situations.

Swivel Live View LCD: What You See Is What You Get
Olympus Live View empowers users to easily compose their subjects live on the LCD and see precisely how the settings they select impact the image before the shutter is released and the image is captured. By altering settings like white balance and exposure, and visually confirming how these changes affect the final image, this real-time monitoring offers a level of versatility and creative control that cannot be achieved by other digital SLR cameras that only offer an optical viewfinder.

The E-3’s 100 percent accurate swivel Live View HyperCrystal™ LCD can be rotated freely so photographers can compose with the camera held overhead or down low, enabling them to take shots from angles impossible until now without feeling like a contortionist. Because Live View enables an E-3 photographer to communicate face-to-face with subjects and still have everything in the frame with the camera body out of the way, an encouraging smile or wink of the eye can be used with a shy or nervous subject to get the desired results.

Live View provides an advantage for everyone who enjoys taking extreme close up macro shots, when composing on an optical viewfinder may be awkward, because it provides a magnification of the subject right on the LCD by a factor of 5, 7 or 10 times for sharp, pinpoint focus. The E-3 will also enable photographers to see over barriers because its swiveling LCD panel keeps subjects in view even with the camera held overhead.

The bright 2.5-inch adjustable LCD displays 230,000 pixels in vivid color and includes HyperCrystal™ technology, which offers many times the contrast of conventional LCD monitors for easier viewing in both preview and playback. It also provides a wide viewing angle of 170 degrees, which ensures images can be composed from even the most obscure angles. The 2.5 inch LCD makes viewing icons and text on the camera’s menu a squint-free process.

Reliability: Built for Adventure
The E-3 employs a large, easy-to-see optical viewfinder with 1.15x magnification and 100 percent accuracy. Photographers can rely on the E-3 to capture exactly what they compose through the optical viewfinder, so they aren’t disappointed when viewing images back at the computer. This optical viewfinder also both reduces eyestrain and makes manual focusing easier.

Olympus’ proven Dust Reduction System produces spot-free photos with the exclusive Supersonic Wave Filter™. The patented ultrasonic technology physically vibrates to remove dust and other particles from the front of the image sensor, and captures the debris on a special adhesive membrane every time you turn on the camera. It can even remove dust attached by intermolecular force that cannot be removed by physical vibration or by discharging static electricity. These spot-free photos liberate users from hours spent retouching photographs at the computer or sending their cameras back to the manufacturer to remove dust trapped inside.

The E-3 is the ideal combination of strength and mass, and was built with a new casting technology to create a stronger magnesium chassis for greater durability. The camera is also sealed to make it splash-proof and dust-proof, and when used with Pro lenses it is sealed from the elements to perform in the most rugged conditions. Its classic penta-mirror design is portable enough to comfortably shoot with all day, and measures 5.59 inches (142mm) by 4.56 inches (116mm) by 2.93 inches (74.5mm), excluding protrusions, and weighs 28.2 ounces (800 grams) body only. Photographers will experience unparalleled ease of use – from menus that make sense and buttons on the body that are easy to understand and operate for total manual control, to customizable settings for every imaginable situation. Moreover, the camera’s durable shutter mechanism is rated up to 150,000 cycles, so it will withstand heavy day-to-day use.

Accepting both CompactFlash Type I & II, UDMA, Microdrives and xD-Picture Cards, the camera provides a choice of data storage options for enhanced flexibility, and it is possible to transfer image files from one card to the other right inside the camera.

Extending the Power of the E-System with New Accessories
To coincide with the launch of the E-3, Olympus is releasing several new accessories for the E-System. The HLD-4 Power Battery Holder can hold up to two Lithium Ion BLM-1 batteries to extend the performance life of the E-3 and its existing BLM-1 battery. It also enables effortless vertical shooting with its own separate shutter button, two control dials, and dedicated Function and AF target buttons. Like the E-3 body, the battery holder is splash-proof and dust-proof to endure severe climates.
The FL-50R and FL-36R are new wireless electronic flashes designed exclusively for digital photography. Their light emitting and brightness control circuitry achieve uniform illumination in the picture area and high brightness control accuracy. Both flashes have a rotary head that can be rotated in four directions. When these flashes are used in combination with the E-3, which features a commander function incorporated in its built-in flash, wireless multi-flash photography is possible without using an outside commander. The E-3 can control up to three wireless flashing groups independently, and control of multiple flashes is possible even in an environment in which both the FL-50R and FL-36R coexist. In addition, the centralized control/display system makes it possible to enter and check all of the selected items on the E-3’s Super Control Panel LCD. This ensures excellent operability and mobility.

Availability
The Olympus E-3 Digital SLR will be available in November 2007. It includes: E-3 Body, USB Cable, Video Cable, Li-Ion Battery Pack (BLM-1), Li-Ion Battery Charger (BCM-2), Shoulder Strap, OLYMPUS Master 2 Software CD-ROM,

Manuals and Registration card.
U.S. Pricing / Product Configurations
E-3 Body Estimated Street Price: $1,699
HLD-4 Battery Holder Estimated Street Price: $199
FL-50R Estimated Street Price: $499
FL-36R Estimated Street Price: $299

Olympus E-3 Reviews

CNET.uk reviews the Olympus E-3 and writes;
“The Olympus E-3 is a truly excellent camera. Straightforward controls, accessible control panels, a compact frame and feature-rich live view make this a more consumer-friendly camera th an the price would suggest. Meanwhile excellent image quality, a clever feature set and unstoppable burst shooting are attractive to the professional and prosumer market. ”

CNET reviews the Olympus E-3 and writes;
” The good: Excellent photo quality; fast performance; solid, dust- and splash-proof body; flip-and-twist LCD; large, 100 percent coverage viewfinder; built-in wireless flash controller. The bad: Relatively low resolution for the price; smallish LCD, some clunky design aspects. The bottom line: Despite some interface quirks and a slightly awkward design, the Olympus E-3 fares quite well against its midrange dSLR competition. ”

DCRP reviews the Olympus E-3 and writes;
“All things considered, the Olympus E-3 is a solid midrange digital SLR, in more ways than one. It does almost everything well, with just a few weaknesses, most of which have easy workarounds. If you’re an enthusiast looking for a powerful D-SLR that doesn’t mind if it gets a little bit wet, then I can highly recommend taking a look at the E-3.”

Shutterbug reviews the Olympus E-3 and writes;
“Low ISO image quality is superlative. My best ISO 100 to 400 JPEGs are clean, silky smooth, and finely detailed. Resolution is outstanding, color saturation, contrast, and sharpness are quite high for a very pleasing overall effect.”

Biofos reviews the Olympus E-3 and writes;
“I cannot really express how impressed I am with this lens’ close-up ability. This is simply stunning for a ‘kit’ lens, albeit an expensive one. Close focus ability is best of any of the ZD zoom lenses I’ve tested so far and the resolution it delivers is on a par with the ZD35mm Macro..”

LuminousLandscape reviews the Olympus E-3 and writes;
“The E3 has strengths in the areas of auto focus, implementation of live view, dust reduction, internal Image Stabilization, lens line-up, and environmental sealing. It produces great, accurate JPEG’s right out of camera with even better quality possible in RAW mode. …All in all, when you weigh the positives and the negatives, the E3 is a very strong candidate in the enthusiast / pro category.”

PhotographyBlog reviews the Olympus E-3 and writes;
“..images are well exposed, with a pleasing degree of both highlight and shadow detail maintained, plus purple fringing noticeable only under extreme magnification and if shooting in particularly contrast-y scenarios…Overall, image quality is impressive, with little or any post processing required bar possibly an application of unsharp mask.”

DCViews reviews the Olympus E-3 and writes;
“the Olympus E-3 is certainly worthy of its acclaimed professional status. In the right hands the camera has huge potential for the pro as well as the advanced enthusiast and getting to know its many options should keep you occupied during most of the Christmas holidays.”

PhotographyReview reviews the Olympus E-3 and writes;
“Photographing with the Olympus E-3 is a bit like driving a sports sedan. You may not need the speed and power most of the time, but you’re sure glad it’s there when you do. Plus, you get comfort and style with your scoot. The E-3 is more than competent for everyday shooting, and its speed and burst depth handle demanding moments with ease.”

PhotoReview.au reviews the Olympus E-3 and writes;
“Low light performance was very good for short exposures with flash at ISO settings up to 1600, where image noise became apparent. We found a relatively small increase in granularity at ISO 3200, although shots were noticeably blotchy. Resolution declined only slightly as sensitivity was increased and our Imatest assessments showed it to be acceptably high at ISO 3200.”

GoodGearGuide reviews the Olympus E-3 and writes;
“Pictures were crisp and sharp as you’d expect from a high-end SLR. We made several large prints of our shots and they turned out beautifully. We still give the edge to the EOS 40D in some situations, as we did encounter some minor softness and loss of detail at large magnifications, but for the most part the E-3’s images impressed.”

Let’sGoDigital has a preview of the Olympus E-3 and writes;
“The Olympus E-1 may be looked upon as a semi-pro DSLR camera but got surpassed from all sides in the last few years. The one thing that remained through the years is its reliability and its solidness, features that are of indescribable value to a photographer.”

Biofos.com has a collection of previews of the Olympus E-3 ;
“ISO performance: Highest ISO is acceptable and mid ISO appears absolutely fine (to me). I was especially pleased to see ISO 800 results were well within my acceptance criteria and I’ve nothing to be worried about. I simply wish to be able to crank it up to ISO 800 without reaping any undue consequences.”

ImagingResource has a preview of the Olympus E-3 and writes;
“The Olympus E-3 is by far the most advanced Olympus digital camera I’ve used, very satisfying to shoot with, and one of the more compelling SLRs launched this season. Its design, though big, is ergonomically pleasing and handsome, and it gives you a feel of confidence and control”

CNETasia has a hands-on preview of the Olympus E-3 and writes;
“Olympus claims that the E-3 has the fastest autofocus among dSLRs. While we cannot immediately verify this,we certainly did find the focusing extremely speedy compared to cameras we have used.”

PopPhoto has a hands-on preview of the Olympus E-3 and writes;
“The E-3 feels rock-solid, well balanced and easy to hold. The body, comprising a three-piece, molded, magnesium-alloy shell and impressive gasketing and weathersealing, alone puts it in pro territory…In all, the E-3 looks like the DSLR that Olympus promised to deliver to pros and advanced shooters.”

Lets Go Digital reviews the Olympus E-3 and writes: “The image quality the camera is offering is excellent, although not belonging to the top. At high ISO noise is visible and the dynamic range decreases fast. It requires correct exposure but the E-3 tends to overexpose somewhat. Colour reproduction is fine and so is the sharpness. All in all the Olympus E-3 impressed greatly. It is a very well thought-out camera with emphasis on the user. That doesn’t go for many other camera brands. I won’t be surprised to see many E-1 users making the step to the Olympus E-3 after having waited all this time. Just as potential buyers from competitive brands will probably start looking at the Olympus and get convinced. I am also curious as to how the Olympus E-3 will be received by the professional photographer. The Olympus E-3 is a real photo-beast, meant for the real stuff, very impressive!”

Olympus FE-310

admin — Wed, 12 Mar 2008 06:09:32 +0000

The Olympus FE-310 (announced 22 January 2008) is an 8 megapixel point and shoot digital camera with a 5x optical zoom lens (37mm – 185mm equivalent) and 2.5 inch LCD.

The FE 310 features Face Detection, dual image stabilization and Olympus’s ‘Perfect Shot Preview’, 17 shooting modes and allows you to record AVI movies with sound.

The Olympus FE-310 will have a retail price of $149.99 USD.

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Olympus FE-310 Reviews
To come

Olympus SP-570 UZ

admin — Wed, 12 Mar 2008 06:05:59 +0000

The Olympus SP-570 Ultra Zoom (announced 22 January 2008) is a 10 megapixel digital camera with a massive 20x optical zoom (26mm – 520mmequivalent focal range).

The Olympus SP-570 Ultra Zoom features a maximum aperture range of F2.8 – 4.5 at the ends of it’s focal range, 2.7 inch LCD, Dual Image Stabilization (software based stabilization as well as image sensor), and Face Detection

The ISO on the Olympus SP-570 Ultra Zoom is 50-6400 and allows full manual control.

The Olympus SP-570 Ultra Zoom will have a retail price of $499.99 when released in March.

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Olympus SP-570UZ Reviews

Olympus SP-570UZ Press Release

NEW OLYMPUS 20X, WIDE-ANGLE SP-570 ULTRA ZOOM OFFERS SUPERIOR VERSATILITY FOR USERS OF ALL SKILL LEVELS

Amazing Optics, 10 Megapixels, Wide-Angle and Telephoto Lens, Dual Image Stabilization, and 2.7-Inch HyperCrystal LCD Screen Top the List of Innovative Features

CENTER VALLEY, Pa., January 22, 2008 – Olympus today announces its new powerful and versatile SP-570 Ultra Zoom digital compact camera, which stands out from the crowd with an astounding precision-crafted 20x, wide-angle optical zoom (26-520mm equivalent) and 10 million pixels of resolution for superior image quality in any shooting situation.

The SP-570 UZ offers the advanced manual controls that experienced photographers demand and find on a digital SLR (single lens reflex), including a new zoom ring and hotshoe for external flash, and RAW format capture. At the same time, users can easily set the camera to operate like a simple point-and-shoot with automatic scene modes. Beyond its impressive lens and pixel count, the SP-570 UZ delivers other key innovations, including:

* Dual Image Stabilization combines the benefits of Sensor-Shift Image Stabilization and Digital Image Stabilization to compensate for both camera shake and moving subjects, ensuring beautiful, blur-free images in any situation;
* Face Detection continually tracks faces within the frame and automatically focuses, and optimizes exposure for sharp, brilliant portrait pictures even if your subject is moving;
* Shadow Adjustment Technology enables users to preview and capture images as the human eye sees them, compensating for difficult lighting situations and maintaining detail in highlights while improving the detail in the shadows to produce more balanced photos;
* Perfect Shot Preview takes the guesswork out of great photography by allowing users to preview and select various photographic effects live on the LCD screen, before snapping the shot; and
Large 2.7-Inch HyperCrystal™ LCD with anti-glare technology improves visibility in bright sunlight and provides a wider viewing angle (176 degrees in every direction) for easier composition and viewing of images during playback.

“The SP-570 UZ is the best choice for anyone who wants to dive deeper into digital photography with a sophisticated yet simple-to-use camera that will match their growing skills,” said Mark Hoffman, director, Product Marketing, Olympus Imaging America Inc. “Thanks to its compact design and easy-to-use advanced technologies, the perfect image is only a click away.”

Capturing It All, Far and Wide
Precision optics is fundamental for producing quality images, and the SP-570 UZ comes fully equipped with the equivalent of three lenses in one complete camera. The bright, f2.8-4.5 lens provides the equivalent of 26-520mm focal length with 100x total seamless zoom (5x digital zoom). Users can get close to the action with the camera’s versatile yet compact 20x super telephoto zoom and at the same time, the wide-angle (26mm) lens captures more in each frame. Its super-macro capabilities capture the subtlest details from as close as one centimeter.

The compact lens construction combines high-refractive, aspherical and extra-dispersion (ED) lens elements to deliver edge-to-edge sharpness and clarity. Whether it is capturing fast-action sports or for everyday use, this sturdy compact body with a wide-angle and telephoto lens provides the versatility to get the job done.

Dual Image Stabilization
Dual Image Stabilization enables users to take crisp, clear pictures in virtually any shooting situation – adjusting for camera shake and a moving subject. Olympus’ mechanical Sensor-Shift Image Stabilization keeps images sharp by adjusting the CCD to compensate for camera shake, which often occurs when zooming in on your subject and in low-light conditions when shutter speeds are slower. Digital Image Stabilization freezes the action with high ISO sensitivity and fast shutter speeds that prevent blur caused by a moving subject.

Full Manual Control
The Manual, Aperture Priority and Shutter Priority modes give users versatility and control for optimal performance in any situation. Users can express their creative vision – adjusting the f-stop for detailed portraits with softened backgrounds, or slowing the exposure speed to create the blurred effect of motion, or just sit back and let the camera do the thinking through the use of the automatic settings. Manual focus is also available for users who want to have full creative control.

Hotshoe for External Flashes
The SP-570 UZ offers a hotshoe for connecting an external flash, providing greater versatility for different lighting effects. Additionally, the SP-570 UZ supports wireless flashes, enabling a user to capture beautiful images even in difficult lighting situations.

Face Detection
Face Detection tracks faces within the frame and automatically focuses (Face Detection AF) and optimizes exposure (Face Detection AE) quickly for sharp, brilliant portrait pictures. Now, your subject’s face is in focus whether it is in the center of the target area or not.

High-Speed Sequential Shooting and Pre-Capture
The SP-570 UZ is capable of capturing images at an incredible 13.5 frames per second (with a reduced image size of 3 megapixels). The inclusion of Pre-Capture technology, which works in conjunction with High-Speed Sequential Shooting, enables users to capture the action before and after fully pressing the shutter button. Pre-Capture begins working as soon as the focus is locked, automatically archiving five frames in the camera’s buffer memory prior to the shutter release – virtually guaranteeing that none of the action will be missed even if the user’s reaction time is slow. Perfect for situations where timing is essential, such as photographing a tennis player serving, children playing or a whale breaching.

2.7-Inch HyperCrystal LCD
The SP-570 UZ utilizes a HyperCrystal LCD designed to offer a wider viewing angle without glare or shadow. Now, images and movies appear crisp and clear on the LCD with a greater than 140-degree viewing angle (left-to-right or up-and-down), while composing or reviewing an image. Its electronic viewfinder is very sharp and includes a diopter to adjust to one’s own eye strength when not wearing glasses.

Shadow Adjustment Technology
Shooting outdoors in bright daylight can be tricky because of the extreme contrast between dark shadowed areas and bright sunlight areas. While the human eye is capable of detecting the nuances between dark and light and all the details in between, image sensors traditionally have not been quite as sensitive. The SP-570 UZ addresses this challenge head-on with a new Shadow Adjustment Technology, which compensates for extreme contrast where the shadow areas are underexposed and lack visible detail. With the new technology, users can preview and capture images that have the same contrast as seen with the naked eye.

Perfect Shot Preview
The SP-570 UZ features a Perfect Shot Preview mode that enables users to preview and select various photographic effects (such as zoom, exposure compensation, white balance and metering) on a live, multi-window screen before snapping the shot. Perfect Shot Preview enables users to see precisely what the image will look like when adjustments are made, ensuring users are capturing the exact image they want. It is an ideal way for novice users to learn about the effects of different photography techniques.

Perfect Fix In-Camera Editing
Olympus’ Perfect Fix feature offers quick solutions for unanticipated image quality issues, which may be caused by several adverse conditions. Lighting Fix can be used to adjust any underexposed areas and Red-Eye Fix can be used to reduce the effects of red-eye sometimes caused by a direct flash. Additional in-camera editing functions can be quickly accessed right in the camera by the touch of a button; features available include resizing, trimming, frames, text options, black and white, and sepia.

TruePicTM III Image Processor
Olympus’ enhanced TruePic III Image Processor produces crystal clear photos using all the pixel information for each image to deliver superior picture quality with more accurate colors, true-to-life flesh tones and faster processing speeds. TruePic III also captures sharp images at high ISO settings, which are traditionally associated with increasing image noise or producing grainy photos.

31 Shooting Modes Including Multi-Fireworks
The SP-570 UZ makes it easy to take great photos in a variety of scenarios and lighting situations with 31 shooting modes, including a Multi-Fireworks mode. To capture the most stunning fireworks displays, this multi-exposure feature overlays the fireworks to create the memory of a lifetime. To activate any of the camera’s pre-set modes, simply select the desired mode for portraits, landscapes, night scenes, fast-action and more.

OLYMPUS Master™ 2 Software
OLYMPUS Master 2 software provides the ultimate in digital imaging management. An intuitive user interface makes downloading to your computer quick and simple, and images are easily organized by folders or albums and searchable by date in Calendar view. Also, with one-click editing tools, such as red-eye removal, images can be touched up before printing or e-mailing. Online support, templates, firmware upgrades and other user services are just a mouse-click away. Use the optional muvee™ Theater Pack to create professional quality slide shows and DVDs from your pictures using any of several built-in templates.

Availability
The SP-570 UZ will be available in March 2008. It will also include: Neck Strap, WIN/Mac USB Cable, Audio/Video Cable, four AA Batteries, Manual, Warranty Card and OLYMPUS Master 2 Software CD-ROM.

U.S. Pricing
SP-570 UZ Estimated Street Price: $499.99 (U.S.)

Olympus Stylus 1030 SW

admin — Wed, 12 Mar 2008 05:31:46 +0000

The Olympus Stylus 1030 SW is a 10.1 megapixel point and shoot camera with a 3.6x wide angle optical zoom lens (38 – 114 mm equivalent in 35mm photography) and 2.7 inch HyperCrystal II LCD.

The Stylus 850 SW has been designed with the outdoor adventurer in mind as it’s shockproof, waterproof, freeze proof, crushproof and dustproof! This rugged little camera features a special LED light for macro photography, 14.7 megabytes of internal memory and has face detection, digital image stabilization and a fast charge battery.

It has dimensions of 3.7″W x 2.4″H x 0.84″ D (93.6mm x 60.9mm x 21.3mm) and weighs 4.8oz (136g).

Get a price at Amazon for the Olympus Stylus 1030SW 10.1MP Digital Camera

Olympus Stylus 1030 SW Reviews

Trusted Reviews review the Olympus Stylus 1030 SW, and write: “For those possessed of an adventurous spirit, such as skiers, gap year backpackers or snorkelling enthusiasts, the Olympus mju 1030 SW could be the answer to their dreams. The build of this camera is fantastic and a remarkable feat of engineering in what is usually a delicate electronic instrument…. Images from the Olympus mju 1030 SW, don’t quite match up to more generic cameras, with some lens problems coming from the folded optical array. There’s a tendency to lose definition at the edges of the frame, and some minor fringing, though nothing too serious….Noise is more of a problem, especially at sensitivities higher than ISO 400. Certainly by ISO 1600, although nice to have that high ISO, the images are frankly terrible, so I’d recommend using lower settings whenever possible.”

Olympus Stylus 1020

admin — Wed, 12 Mar 2008 05:27:34 +0000

The Olympus Stylus 1020 (announced 22 January, 2008) is a 10.1 megapixel point and shoot digital camera with a 7x opitcal zoom (37mm – 260mm).

The Stylus 1020 features a 2.7inch LCD (HyperCrystal II type), 15 megabytes of internal memory, in camera editing, face detection technology, digital image stabilization.

The Olympus Stylus 1020 comes in a variety of colors and will have a retail price of $349.99 USD.

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Olympus Stylus 1020 Reviews

Olympus Stylus 1020 News Release

Three New Stylish Models Launch with Dual Image Stabilization, Large 2.7-Inch LCDs, and Perfect Shot Preview

Olympus today takes the Stylus series to new heights with the 10-megapixel Stylus 1010 and Stylus 1020, boasting an ultra-compact 7x optical zoom lens that brings the red carpet celebrity or homeplate slugger seven times closer! A 7x lens (37mm-260mm equivalent in 35mm photography) that fits in camera bodies less than one inch thick is a marvel of modern design.

Moreover, all three of the new Stylus cameras being announced today (Stylus 840, Stylus 1010 and Stylus 1020) feature Dual Image Stabilization to prevent blurry images caused by a shaky hand or moving subjects, brilliant 2.7-inch HyperCrystalTM LCDs to view everything in amazing clarity, and Perfect Shot Preview to see the effects of the specific settings before pressing the shutter. The Stylus cameras do it all in fashion with a rainbow of colors to choose from that suit your personal tastes.

“The Stylus series of premium point-and-shoots now has Dual Image Stabilization, large 2.7-inch LCD screens and Perfect Shot Preview in every model for an incredible photography experience,” said Tomoko Matsunaga, product manager, Olympus Imaging America Inc. “We’ve also broken the zoom barrier in ultra-slim bodies with the powerful 7x optical zoom of the Stylus 1010 and 1020. The Stylus cameras are more than just attractive fashion accessories to see and be seen with, they are the seamless blending of innovative features and stunning form.”

Large Zoom in a Small Package

Dual Image Stabilization combines two technologies – mechanical Sensor-Shift Image Stabilization and Digital Image Stabilization – to provide one powerful anti-blur solution for capturing great images whether the photographer or the subject is moving. Olympus’ mechanical Sensor-Shift Image Stabilization keeps images sharp by adjusting the CCD image sensor to compensate for camera movement, which often occurs in low-light conditions when shutter speeds are slower. Digital Image Stabilization freezes the action with high ISO sensitivity and fast shutter speeds that prevent blurry images often caused by a moving subject. By combining the two technologies, users of the Stylus 840, Stylus 1010 and Stylus 1020 are able to take crystal clear images in any shooting situation.

Large 2.7-Inch HyperCrystalTM LCD

The 10.1-megapixel Stylus 1010 and Stylus 1020 as well as the 8.0-megapixel Stylus 840 enable consumers to achieve consistently sharp and vivid images when producing large-format prints or cropping/enlarging a portion of an image.

A Rainbow of Colors in All Designs

Face Detection tracks faces within the frame and automatically focuses (Face Detection AF) and optimizes exposure (Face Detection AE) for sharp, brilliant portrait pictures. Even if your subject is moving, the camera continuously tracks your subject’s face without having to press the shutter button.

Shadow Adjustment Technology

The new Stylus cameras feature Perfect Shot Preview that enables users to preview and select various photographic effects on a live, multi-window screen before snapping the shot. This feature enables users to see precisely what the image will look like when adjustments are made, ensuring users are capturing the exact image they want. It is an ideal way for novice users to learn about the effects of different photography techniques, such as zoom, exposure compensation, white balance and metering.

Perfect Fix In-Camera Editing

In-Camera Panorama mode captures three images and stitches them together to create one amazing panoramic picture. Simply press the shutter button and slowly pan across a panoramic scene. The second and third images will be captured automatically and stitched together with the first image – resulting in one seamless panorama-size picture. To create the ultimate panoramic picture, consumers can use the Olympus MasterTM Software 2 to stitch up to 10 images together.

TruePic™ III Image Processor

All Olympus digital point-and-shoot cameras accept xD-Picture Card media. The Stylus 840, Stylus 1010 and Stylus 1020 will also come equipped with an adapter, which will enable microSD memory cards to be used when capturing images. The microSD cards are emerging in consumer electronic devices, including mobile phones and PDAs. Users can also easily display photos on their HDTVs.

OLYMPUS Master 2 Software

Capturing brilliant images underwater is a snap with Stylus cameras when paired with their respective underwater housing. The new PT-042 housing fits the Stylus 1010 and Stylus 1020, enabling users to take images down to the recreational scuba depth of 130 feet (40 meters). Underwater scene modes offered in the two cameras help users to capture brilliant images of their underwater adventures.

Olympus Premium Cases

The Stylus 1010 and Stylus 1020 include the new LI-50B Li-Ion battery, which charges 2.5 times faster (two hours instead of five) than its predecessor. The new 925-mAh battery boasts a 25 percent increase in power.
Availability

Stylus 840 Estimated Street Price: $249.99. (U.S.)
Stylus 1020 Estimated Street Price: $349.99. (U.S.)

Olympus Stylus 1010

admin — Wed, 12 Mar 2008 05:24:35 +0000

The Olympus Stylus 1010 (announced 22 January 2008) is a 10 megapixel point and shoot camera with a 7x optical zoom lens (37mm – 260mm).

The Stylus 1010 features in camera editing, face detection technology, digital image stabilization, 2.7 inch HyperCrystal LCD and come in a variety of colors.

The Olympus Stylus 1010 will have a retail price of $349.99.

Buy this camera at Amazon:

Olympus Stylus 1010 Reviews

Olympus Stylus 1010 News Release

Three New Stylish Models Launch with Dual Image Stabilization, Large 2.7-Inch LCDs, and Perfect Shot Preview

Large Zoom in a Small Package

Large 2.7-Inch HyperCrystalTM LCD

A Rainbow of Colors in All Designs

Shadow Adjustment Technology

Perfect Fix In-Camera Editing

TruePic™ III Image Processor

OLYMPUS Master 2 Software

Olympus Premium Cases

Stylus 840 Estimated Street Price: $249.99. (U.S.)
Stylus 1020 Estimated Street Price: $349.99. (U.S.)

Olympus Stylus 850 SW

admin — Wed, 12 Mar 2008 05:21:52 +0000

The Olympus Stylus 850 SW (announced 22 Jamuary 2008) is an 8 megapixel point and shoot digital camera with 3x optical zoom (38mm – 114mm).

The Stylus 850 SW is designed for active people want a tough camera. It has a rugged metal body with shock-absorbing construction designed to stand a 5 foot fall. It is also waterproof to 10 feet and freeze proof.

It also features face detection, digital image stabilization, and a 2.5 inch HyperCrystal LCD display.

The Stylus 850 SW comes in a variety of colors, with a retail price of $299.99 USD.

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Olympus Stylus 850 SW Reviews

GoodGearGuide reviews the Olympus Stylus 850SW and writes;
“Noise was kept well under control at low ISOs, with everything up to ISO 400 being adequate for small prints. If you plan on making enlargements you may wish to stick to ISO 200 and below, but even then the noise isn’t so prominent that it really detracts from the image.”

ThinkCamera reviews the Olympus Stylus 850SW and writes;
“The picture quality, lens range and the battery may not be top rank, but no other manufacturer has put as much effort into reinforcing (literally) a whole line of camera models. That’s the ticket – the most significant reason to buy an Olympus µ [mju:] 850 SW is if you will distinctly benefit from its tough features.”

Olympus Stylus 840

admin — Wed, 12 Mar 2008 05:18:56 +0000

The Olympus Stylus 840 (announced 22 January 2008) is an 8 megapixel point and shoot camera with a 2.7 inch LCD screen and a 5x optical zoom (36mm – 180mm equivalent).

The Stylus 840 features in camera editing, face detection technology, digital image stabilization and comes in a variety of colors.

The Olympus Stylus 840 will have a retail price of $249.99.

Buy now at Amazon:

Olympus Stylus 840 Reviews

Olympus Stylus 840 News Release

Three New Stylish Models Launch with Dual Image Stabilization, Large 2.7-Inch LCDs, and Perfect Shot Preview

Large Zoom in a Small Package

Large 2.7-Inch HyperCrystalTM LCD

A Rainbow of Colors in All Designs

Shadow Adjustment Technology

Perfect Fix In-Camera Editing

TruePic™ III Image Processor

OLYMPUS Master 2 Software

Olympus Premium Cases

Stylus 840 Estimated Street Price: $249.99. (U.S.)
Stylus 1020 Estimated Street Price: $349.99. (U.S.)

Olympus FE-350

admin — Wed, 12 Mar 2008 05:16:30 +0000

The Olympus FE-350 (announced 22 January 2008) is an 8 megapixel point and shoot digital camera with a 4x wide angle optical zoom (28mm – 112mm) and a 3 inch LCD screen.

The FE-350 features face detection technology, digital image stabilization and much more.

Expect the Olympus FE-350 to have a retail price of $249.99 USD when it hits stores later in January.

Buy now at Amazon:

Olympus FE-350 Reviews

Olympus FE-350 News Release

EASY TO USE, EASY TO CARRY, EASY ON THE EYES: OLYMPUS COMPACT FE-SERIES MODELS ARE THE PERFECT SHOOT-ON-THE-FLY CAMERAS

All Four Models Redefine the Entry-Level Digital Camera with 8 Megapixels, Face Detection, Digital Image Stabilization and Perfect Shot Preview

Choosing the right compact digital camera has never been easier thanks to the new Olympus pocket-size FE-Series cameras that make capturing brilliant images as simple as point and shoot. The FE-310, FE-320, FE-340 and FE-350 deliver high-tech features without being bland – these stylish, sleek and downright fun-to-use models make everyone who has them the life of the party.

Each tantalizing model offers 8.0 megapixels of resolution, Face Detection, Digital Image Stabilization, Perfect Shot Preview and three In-Camera Help Guides so you can learn on the go and capture all of life’s special moments in brilliant detail at the touch of a button. Each camera also offers its own stand-out features and promises a little something for everyone:

FE-310: 5x Optical Zoom at a low price provides unsurpassed value and makes this the ideal camera for the budding photographer who wants to capture the action from an inconspicuous distance;
* FE-320: “Thin is in” with this super-slim (.65-inch) camera that slips inside a pocket or bag with barely a bulge. Its Perfect Fix feature works magic by sharpening unanticipated, blurry images, as well as improving lighting and eliminating red-eye at the touch of a button;
* FE-340: Five metal, super-slim, hot bodies (silver, red, blue, black and pink) match any outfit for the fashion conscious. Great things come in small packages and this camera is no exception with 5x Optical Zoom, Face Detection, Smile Shot to capture a spontaneous smile, and Expression Edit to turn a frown upside down; and
* FE-350: Its 4x Wide-Angle Optical Zoom fits more friends in the frame. Featuring an impressive 3-inch, high-resolution LCD for composing and displaying captured images, the FE-350 is a crowd pleaser.

“Great specs, sleek designs, amazing image quality and competitive pricing make the FE-Series models an outstanding value in pocket-size point-and-shoots, and they are redefining the entry-level category,” said Jennifer Schmell, product manager, Olympus Imaging America Inc. “Easy-to-use as well as easy-to-carry, the FE-Series models are the ultimate shoot-on-the-fly cameras.”

Powerful Optics
Great images start with great optics. The new FE-340 and FE-310 have a 5x Optical Zoom made from precision-crafted lenses that put you 60 percent closer to the action than 3x. Additionally, the FE-350 has a 4x Wide-Angle Lens (28-112mm equivalent; f2.7-5.4), which brings subjects closer when the zoom is used, and the wide-angle capability fits more of the subject in each frame – capturing incredible scenic shots and large group portraits, even indoors!

Face Detection
Face Detection, featured in the four new FE cameras, tracks faces within the frame and automatically focuses (Face Detection AF) and optimizes exposure (Face Detection AE) for sharp, brilliant portrait pictures. Even if your subject is moving, the camera continuously tracks your subject’s face without having to press the shutter button.

Digital Image Stabilization Mode and Edit
Digital Image Stabilization (DIS) is featured in the four new FE cameras for capturing crisp, clear pictures. DIS freezes the action with high ISO sensitivity and fast shutter speeds to prevent blurry images often caused by a moving subject. The FE-320 and FE-340 also feature Digital Image Stabilization Edit, which uses a built-in gyro sensor to track camera movement and enables users to fix blurry images right in the camera.

Pre-Set Shooting Modes Featuring Smile Shot
The FE-320 and the FE-340 feature Smile Shot, which tracks your subject’s face to detect a smile and automatically fires off three consecutive shots so you never miss that perfect smile. This feature is great for parents hoping to capture babies’ hard-to-predict smiles, for example. The four new FE-Series cameras offer numerous pre-set shooting modes, such as Sports, Fireworks and Night Scene with Portrait. The cameras also offer VGA-quality video and sound, which enable users to shoot and share movies on the big screen or on the Web. The FE-310 and FE-350 offer 17 shooting modes, and the FE-320 and FE-340 offer 19 shooting modes.

Expression Edit
Now you can really turn a frown upside down! This fun feature uses Face Detection technology to edit a subject’s facial expression after the image is captured. Four different expressions can be previewed in a multi-frame window on the LCD, and users can select their favorite expression at the touch of a button.

Perfect Shot Preview
The new FE cameras offer Perfect Shot Preview mode, which enables users to preview and select various photographic effects on a live, multi-frame window on the LCD before snapping the shot. This feature allows users to see precisely what the image will look like when adjustments are made, ensuring users are capturing the exact image they want. It is a great way for novice users to learn about the effects of different photography techniques, such as exposure compensation, white balance and metering.

Perfect Fix In-Camera Editing
Life does not always go according to plan. Olympus helps by providing technology, which enables users to edit images in-camera after the photos have been captured. The FE-320, FE-340 and FE-350 offer Red-Eye Fix and Lighting Fix. The FE-320 and FE-340 also offer Digital Image Stabilization Edit, which sharpens unanticipated blur.

Expanded Control and Easy Operation
In some situations, consumers may want more creative control when composing images. The four new FE cameras offer Program Auto Mode. Located on the cameras’ mode dial, this option enables consumers to easily adjust ISO and white balance. Additionally, the new FE-Series cameras feature three In-Camera Help Guides, making digital photography simple and fun for users of all ages and skill levels. A tutorial “shooting guide” educates users on tips for achieving specific effects, such as “shooting into backlight” and “brightening subjects.” The shooting guide not only provides detailed descriptions for various situations and environments, it also automatically sets the camera with the touch of a button, making the transition from learning to taking great pictures instantaneous.

TruePic™ III Image Processor
The FE-320 and FE-340 feature Olympus’ exclusive TruePic III image processor, which was developed for the demanding performance of professional Digital SLR (single lens reflex) cameras. Olympus’ enhanced TruePic III Image Processor produces crystal-clear photos using all the pixel information for each image to deliver superior picture quality with more accurate colors, true-to-life flesh tones and faster processing speeds. TruePic III also captures crisp, clear images at high ISO settings, which are traditionally associated with increasing image noise or producing grainy photos.

OLYMPUS Master™ 2 Software
OLYMPUS Master 2 Software provides the ultimate in digital imaging management. An intuitive user interface makes downloading to your computer quick and simple, and images are easily organized by folders or albums and searchable by date in Calendar view. And with one-click editing tools, such as red-eye removal, images can be touched up before printing or emailing. Online support, templates, firmware upgrades and other user services are just a mouse-click away. Use the optional muvee™ Theater Pack to create professional quality slide shows and DVDs from your pictures using any of several built-in templates.

Olympus Premium Cases and Silicone Skin
Olympus also offers premium cases in various colors, including black, pink and red leather, and a sporty neoprene case perfect for active or outdoor situations. Silicone skins that protect the camera from scratches are also available for the FE-340.

Availability
The FE-310, FE-320, FE-340 and FE-350 will be available in January 2008. The FE-310 includes two AA batteries, USB Cable, Audio/Video Cable, Wrist Strap, Manual, CD-ROM with OLYMPUS Master™ 2 Software and Warranty Card. The FE-320, FE-340 and FE-350 include a LI-42B Li-Ion Rechargeable Battery and Charger, USB Cable, Audio/Video Cable, Wrist Strap, Manual, CD-ROM with OLYMPUS Master™ 2 Software and Warranty Card.

U.S. Pricing
FE-310 Estimated Street Price: $149.99 (U.S.)
FE-320 Estimated Street Price: $179.99 (U.S.)
FE-340 Estimated Street Price: $199.99 (U.S.)
FE-350 Estimated Street Price: $249.99 (U.S.)